Traditional stories of the Shuar Culture for the animation of reading in children

Introduction: The traditional tales of the Shuar Culture are an important initiative in promoting reading, as they foster cultural values of the Amazonian indigenous people among students, helping develop their emotions, intellectual capacities, and expressive and creative abilities for learning in their personal and academic growth.This study aimed to propose the application of traditional Shuar Culture tales in reading promotion activities within Circuit 14D02 of the Huamboya canton, EcuadorMethods: It was based on a qualitative-quantitative approach and utilized exploratory and field research methods. Surveys were conducted with teachers, and interviews were held with prominent experts.Results: The results highlight the need to improve reading promotion activities for children, as incorporating Shuar Culture tales can enrich children's reading habits and enhance their cultural identity. Strategies such as reading tales aloud, using pictograms, theatrical representations, and interactive activities planned in advance by teachers can stimulate students, leveraging both natural and technological resources.Conclusions: It was concluded that teachers use traditional tales less frequently to develop skills such as sustained concentration, attention, and functional memory, which are essential for a more effective teaching and learning process.