CONSULTATIVE АDVOCACY PRACTICE: FORMING AN INNOVATIVE PARADIGM OF LEGAL ARGUMENTATION IN THE CONTEXT OF MODERN DYNAMICS OF LAW APPLICATION

Bkov I. . Consultative dvocacy practice: forming an innovative paradigm of legal argumentation in the context of modern dynamics of law applicationThe article examines the advisory advocacy as an important element of legal aid, which is of particular importance in the context of dynamic changes in law enforcement.The author analyzes the need to modernize the methods of legal argumentation in response to the challenges of the digital era, increased competition in the legal services market, and changing client expectations regarding the availability, quality, and speed of legal advice.The author highlights trends in the integration of the latest technologies, such as artificial intelligence, algorithmic analysis of court decisions and automated decision support systems, which contribute to the efficiency of advocacy.Considerable attention is paid to the digitalization of legal advice, which involves the use of specialized online platforms, mobile applications and virtual assistants to provide legal assistance.The author substantiates the need to adapt classical methods of argumentation to new communication formats and expand the possibilities of remote legal advice.The author examines the ethical aspects of lawyer-client interaction in the digital environment, including ensuring the confidentiality of information, the reliability of legal opinions and responsibility for the use of automated technologies in legal practice.The study also outlines the main challenges facing the modern legal profession in the context of digital transformation, including the growing competition between traditional law firms and technology platforms, as well as legal and regulatory barriers to the integration of artificial intelligence into the counseling process.The author proposes the concept of an innovative paradigm of legal argumentation based on a combination of classical legal approaches and the use of advanced digital tools.The author also highlights the role of ethical standards in the new paradigm of legal advice.The use of digital platforms for counseling poses challenges in terms of ensuring trust between attorney and client, confidentiality of personal data, and legal liability for possible errors in algorithmic solutions.The article substantiates the need to develop legal mechanisms for regulating such issues, including standardization of electronic document flow and ensuring the protection of personal data in the field of attorney-at-law activities.