METHODOLOGY OF SCIENTIFIC ASSESSMENT OF POPULATION WELFARE: STRUCTURAL ANALYSIS OF MACROECONOMIC INDICATORS

The article examines methodological approaches to assessing the well-being of the population. Three theoretical approaches are considered that have a significant impact on people's well-being. The economic approach focuses on financial indicators, such as income and consumption. The social approach analyzes access to education, health care, and social services. The multidisciplinary approach combines various aspects of life. Using the abstract-logical method, the essence of conceptual methodological approaches is revealed, with the help of which the quality of life of the population can be measured. The statement is proved that the considered approaches have both obvious differences and certain similar characteristics. In this regard, it is established that methodological approaches to assessing the well-being of the population include the use of objective indicators and subjective assessments. The aim of the article is to analyze the main methodological approaches to assessing the well-being of the population, identify their advantages and disadvantages, as well as assess modern challenges affecting the level of well-being. Macroeconomic indicators are analyzed to assess the potential impact of the proposed measures on the economy of Ukraine. It is established that measures to stimulate economic growth and employment lead to a decrease in unemployment, an inflow of investments and an increase in the average income of the population of Ukraine. Using the method of forecasting, it was found that, provided that the inflation control policy is effectively implemented, it is possible to stabilize the purchasing power of the population and reduce the level of poverty, which will positively affect the social component of the proposed measures. The theoretical and practical results of the study made it possible to formulate recommendations on the prospects for improving the methodological foundations of assessing the well-being of the population, related to improving the assessment by integrating subjective indicators and expanding environmental indicators. The results obtained emphasize the importance of the process of scientific assessment of the well-being of the population as an important prerequisite for the stability and economic development of the country.