Teatro Povero di Monticchiello: Community-based Social Innovation and Intangible Heritage in Rural Tuscany

The author develops a conceptual framework for studying community-based social innovation and intangible heritage, emphasizing the drivers of place, participation, social values, collective memories, and collaborative leadership. This paper examines the practice of autodrama, staged annually for over fifty years by the Teatro Povero di Monticchiello in rural Tuscany. From the perspective of the local population and surrounding area, autodrama is regarded as heritage, yet its social outcomes also exhibit characteristics of social innovation.