ASSESSMENT AND PROSPECTS FOR IMPROVING INVESTMENT CLIMATE IN UKRAINE

In the article reviews the scientific literature on the investment climate and highlights the main approaches to its interpretation by various scientists. Attention is drawn to the main characteristics of a favorable investment climate. including macroeconomic stability, political stability and legal system, tax environment and business regulation, financial conditions and access to capital, infrastructure, level of human capital development, environmental and social factors, trade policy and international agreements, corruption and public administration efficiency. Its main components are defined, in particular, investment potential, which is key to decisionmaking by investors and strategic planning of economic development, and investment risk – the probability that the invested funds will not bring the expected profit. Formed factors influencing the formation of the investment climate. Economic threats and changes lead to the destruction of infrastructure, rising inflation, increasing public debt, reducing foreign direct investment due to high risks. With political threats and changes there is instability, strengthening of international sanctions, mobilization of society and change of international policy. Social threats and changes create migration crises and lower the standard of living. Technological threats and changes lead to the destruction of production capacity, delayed innovation and cyber threats. Environmental threats and changes destroy the natural environment and degrade the ecosystem. In order to minimize the negative impact on the economy, comprehensive measures have been identified, which include the restoration of infrastructure, support of the population, strengthening of security and creation of favorable conditions for the economic development of the country. On the basis of statistical data, an assessment of the state of the investment climate in Ukraine was made and measures to improve it were proposed, which contributes to the formation of favorable conditions for attracting investments, stimulates economic development and ensures the stability of the economic environment.