Research on Leaning burnout Among Marketing Students in Experimental Courses

This study explores the current status of leaning burnout among students in the Marketing Department of Guangdong University of Finance and Economics during experimental courses and its influencing factors. The survey results indicate that students are generally experiencing a moderate level of leaning burnout, with a notably low sense of achievement. The main reasons include the lack of effective study methods, insufficient enthusiasm for learning, and difficulties in mastering data analysis knowledge. Additionally, external factors such as poor self-control, monotonous teaching styles from instructors, and peer pressure among classmates further exacerbate this phenomenon. The study proposes recommendations to strengthen guidance on study methods, enrich teaching formats, provide knowledge support, and foster a positive learning atmosphere to enhance students' motivation and sense of achievement in experimental courses. The findings provide important references for higher education practice and subsequent research in related fields.

Authors

Publication Details

Journal
Journal of Education and Educational Research
Published
2025-03-28
DOI
https://doi.org/10.54097/5nmy2240
Primary Topic
Management and Marketing Education
Type
article
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article

Research on Leaning burnout Among Marketing Students in Experimental Courses

Hua Zhang
Journal of Education and Educational Research
Management and Marketing Education
article

Research on Leaning burnout Among Marketing Students in Experimental Courses

Hua Zhang
article en

Abstract

This study explores the current status of leaning burnout among students in the Marketing Department of Guangdong University of Finance and Economics during experimental courses and its influencing factors. The survey results indicate that students are generally experiencing a moderate level of leaning burnout, with a notably low sense of achievement. The main reasons include the lack of effective study methods, insufficient enthusiasm for learning, and difficulties in mastering data analysis knowledge. Additionally, external factors such as poor self-control, monotonous teaching styles from instructors, and peer pressure among classmates further exacerbate this phenomenon. The study proposes recommendations to strengthen guidance on study methods, enrich teaching formats, provide knowledge support, and foster a positive learning atmosphere to enhance students' motivation and sense of achievement in experimental courses. The findings provide important references for higher education practice and subsequent research in related fields.

Journal of Education and Educational ResearchVol. 12(3)
Openalex Percentile: Top 92%
Management and Marketing Education
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Research on Leaning burnout Among Marketing Students in Experimental Courses — Hua Zhang · Journal of Education and Educational Research (2025) | TGRS Research Map | TGRS