Research on the application of virtual simulation technology in the protection and inheritance of intangible cultural heritage–taking chinese language and writing as an example

Cultural heritage represents the historical and cultural achievements of a nation, playing a vital role in studying human civilization and preserving national languages and scripts. This study utilizes virtual simulation technology to design a virtual pavilion for Chinese language and writing, employing image and text feature extraction algorithms for feature fusion and 3D modeling. The effectiveness of Chinese character extraction is validated through feature point matching, while the virtual exhibition’s impact is assessed via user experience scores. Results indicate that the proposed algorithm achieves accurate extraction with no misrecognition. User interest rankings highlight text images as the most influential factor, followed by visual imagery, pavilion experience, scene art, and language culture. Analysis of user feedback shows an average experience score exceeding 60 points, confirming the pavilion’s effectiveness in preserving and promoting Chinese language and writing culture.