Developing Jewelry Design from the Arts of Phetchaburi Craftsman: A Contemporary Accessory Exploration

This research aims to study the production process, shape, structure, and pattern of local wisdom derived from “The Arts of Phetchaburi Craftsmanship”. An analysis of the identity of local wisdom has been applied to create guidelines for the contemporary accessory design with Thai innovative Arts to explore debut satisfaction by using qualitative and quantitative research methods. Primary data were obtained from field data collection in the work of a goldsmith and stucco technician of Phetchaburi Province, Thailand and secondary information was derived from printed documents. The findings revealed that the tracery style of Phetchaburi Technician work is often created from the nature around the craftsman such as fauna and flora or sacred objects that are consistent with the belief of the manufacturer. These were taken to survey the satisfaction of a sample group of 100 consumers. It is found that the overall average assessment was at a very good level. This study can be used as a guideline for jewelry design and to sustain traditional knowledge in the community.