The equality equation: toward a rainbow-friendly financial sector in India

Purpose This study investigates the predictors of transgender prejudice among bank employees, focusing on right-wing authoritarianism (RWA), social dominance orientation (SDO), adherence to traditional gender ideologies (MRNI and FIS) and filial piety (FP). Design/methodology/approach Survey data were collected from 625 bank employees across 40 branches and analyzed using regression techniques. The study ensures the robustness of results, providing valuable insights into bank employees' attitudes toward transgender individuals in India. Findings The study identifies key predictors of negative attitudes toward transgender individuals among bank employees. Significant factors include right-wing authoritarianism, social dominance orientation, traditional gender ideologies and filial piety, highlighting the psychological mechanisms driving transgender prejudice in the banking sector. Research limitations/implications Banks can address transgender prejudice through diversity training, leadership commitment, mentorship programs and progress measurement. These measures can foster empathy, dispel stereotypes and improve both internal dynamics and customer relations. Practical implications Policymakers and stakeholders play a crucial role in combating transgender prejudice in banking. Workshops, awareness campaigns and targeted interventions can enhance financial behavior and inclusion, using insights from this study to craft effective measures and prioritize policies for well-being and inclusion. Originality/value This study represents the first exploration of transgender prejudice within the banking sector, providing novel insights and strategies for addressing this previously unexplored issue.