Difficulties and Breakthroughs of Chinese New Energy Automobile Enterprises in EU Data Compliance

With the rapid development of the global new energy automobile industry and the increasingly strict data protection regulations in the EU, the data compliance challenges faced by China new energy automobile enterprises in the EU market are increasingly prominent. This paper aims to discuss the difficulties and breakthrough strategies of China new energy automobile enterprises in EU market data compliance. This paper deeply analyzes the main difficulties of China's new energy automobile enterprises in EU data compliance, including the lack of understanding of the legal system and cross-border data transmission problems. Based on this, this paper gives the breakthrough strategies adopted by enterprises, such as strengthening the construction of internal compliance system, international cooperation and compliance consultation, and actively participating in the formulation and dialogue of international standards. By implementing these strategies, China new energy automobile enterprises can achieve remarkable results in EU data compliance, improve compliance level and reduce compliance risks. It has laid a solid foundation for the stable development of enterprises in the EU market. At the same time, the article also points out the future compliance trend and the continuous optimization direction of enterprise coping strategies, and emphasizes the importance of international cooperation and mutual trust in promoting the healthy development of the global new energy automobile industry.