Sales Forecasting for Future Trends :As a Machine Learning Approach

For companies to create well-informeddecisions about resource allocation,marketing tactics, Accurate salesforecasting is crucial for inventory control.The intricacy and unpredictability presentin contemporary markets are frequentlyoverlooked by conventional forecastingtechniques. With its sophisticatedalgorithms that can analyse big datasets,identify non-linear trends, and adapt toshifting market conditions, machinelearning (ML) has become a potent tool forovercoming these constraints. This studyexamines the use of machine learning (ML)in sales forecasting, offering a thoroughexamination of approaches, test results, andreal-world applications. Relevant insights,this study attempts to help researchers andcompanies use machine learning (ML) toimprove sales forecasting and obtain acompetitive advantage in a constantlychanging industry