Turistlerin gastronomi destinasyonuna yönelik tavsiye niyetleri: Mardin ili örneği

This study aims to investigate tourists' recommendation intentions towards gastronomy destinations in Mardin province. The relational survey model, which is among quantitative research methods, was used in the research. For data collection, a gastronomy experience scale consisting of 4 sub-dimensions: sensory experience, behavioural experience, intellectual experience and emotional experience. A one-dimensional revisit intention scale, a one-dimensional recommendation intention scale and a demographic form comprising six questions were used. The study sample consists of 300 tourists who visited Mardin and had a gastronomic experience. The data were analyzed using the SPSS 25 package program. According to the findings, it was concluded that gastronomy experience did not differ significantly according to gender and monthly income. Still, it differed considerably according to age, education level and marital status. It was concluded that the experience of gastronomy positively affects both the intention to revisit and recommend.