The Communication and Creative Transformation of Traditional Chinese Painting Art in the Era of We-media

In the past hundred years, the inheritance, the development and innovation of traditional Chinese painting has always been the core issue in the field of Chinese art.With the rapid development of Internet technology, traditional Chinese painting has ushered in new development space and creative opportunities, and grassroots painters have begun to have more right to speak. However, the development of we-media has also brought many problems to the creation of Chinese painting, such as vulgar content, single form of creation and insufficient supervision, and the purpose of Chinese painting creation has become utilitarian.By analyzing the development process and communication characteristics of we-media and combining the current situation of artistic we-media and the development differences between Chinese and Western we-media, this paper discusses the communication mode and creation trend of Chinese painting art in the era of we-media, and provides a more rational, comprehensive and dialectical perspective for art practitioners. To meet the challenges of contemporary art creation and development.