So What? Companies that are part of the ISE (B3) Have Effective Social Responsibility Actions Towards Brazilian Society

Objective: This study aims to analyze whether the corporate social responsibility (CSR) practices of ISE member companies are effective actions towards the society in which they operate. Theoretical Framework: Corporate social responsibility is based on different theoretical concepts and the role of companies in society, and it is essential to understand it from the perspective of stakeholders. Method: The research is characterized as descriptive in relation to its objective, applied due to secondary data collection procedures and quantitative in relation to the approach to the problem, being analyzed through the methodology provided by Lorenzi Junior and Arend (2018). Results and Discussion: The results indicate that, in most cases, corporate social responsibility (CSR) of the companies analyzed contributes significantly to meeting the expectations of stakeholders, covering environmental, economic, social and volunteer aspects. The analysis of sustainability reports reveals that companies belonging to the Corporate Sustainability Index (ISE) adopt CSR practices that go beyond legal compliance, reinforcing the role of organizations not only as profitable entities, but also as agents that promote the social well-being of stakeholders. Research Implications: The study paves the way for further studies on the challenges and impacts of corporate social responsibility. Originality/Value: This research contributes to the understanding of the effectiveness of corporate social responsibility (CSR) practices of ISE companies in generating value for society and its stakeholders. The results guide managers and policy makers in promoting strategies that are more aligned with social well-being, in addition to indicating gaps for future studies.