Analyzing the Mediating effect of parental Behavior: A way forward to achieve sustainable education using the TPB approach

This study explores the influence of parental behavior on students' academic performance using TPB. The TPB background suggests that ATD, SNM (perceived social pressure), and PBC (belief in one's ability) influence individuals' intentions and behaviors. The study employed a survey method, with questionnaires distributed through various online platforms to students. A total of 206 valid responses were collected and analyzed usingJMP Pro and structural equation modeling (SEM). The studyfound that SNM based on TPB positively related influence PBC (p> 0.001) of the students’ academic performance. The study interprets that the parents’ career advice helps the students to feel independent which eventually to learn better. The study found that PBC based on TPB positive relatedinfluence BI (p > 0.0001) of the students’ academic performance. The study interprets that students’ family income shows a positive impact on the intention of students to study when no one is watching.Also, it impacts their intention to acquire new skills through certifications.