The Growth of Artificial Jewellery in Indian Market: A case of Artjewellery by Ananta by ASRC Group

The market for fake jewellery in India has expanded dramatically because to shifting customer preferences, increased demand for fashionable accessories, and affordability. By combining traditional workmanship with contemporary designs, the esteemed ASRC Group brand Artjewellery by Ananta has become a worldwide leader in the production of high-end, reasonably priced jewellery. Due to shifting consumer preferences, increased demand for fashionable accessories, and affordability, the fake jewellery sector in India has expanded dramatically

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Publication Details

Journal
INTERANTIONAL JOURNAL OF SCIENTIFIC RESEARCH IN ENGINEERING AND MANAGEMENT
Published
2025-03-20
DOI
https://doi.org/10.55041/ijsrem42654
Primary Topic
Advanced Manufacturing and Logistics Optimization
Type
article
Field-Weighted Citation Impact
0.00
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article

The Growth of Artificial Jewellery in Indian Market: A case of Artjewellery by Ananta by ASRC Group

Savya Manchanda
INTERANTIONAL JOURNAL OF SCIENTIFIC RESEARCH IN ENGINEERING AND MANAGEMENT
Advanced Manufacturing and Logistics Optimization
article

The Growth of Artificial Jewellery in Indian Market: A case of Artjewellery by Ananta by ASRC Group

Savya Manchanda
article en

Abstract

The market for fake jewellery in India has expanded dramatically because to shifting customer preferences, increased demand for fashionable accessories, and affordability. By combining traditional workmanship with contemporary designs, the esteemed ASRC Group brand Artjewellery by Ananta has become a worldwide leader in the production of high-end, reasonably priced jewellery. Due to shifting consumer preferences, increased demand for fashionable accessories, and affordability, the fake jewellery sector in India has expanded dramatically

INTERANTIONAL JOURNAL OF SCIENTIFIC RESEARCH IN ENGINEERING AND MANAGEMENTVol. 09(03)
Openalex Percentile: Top 94%
Advanced Manufacturing and Logistics Optimization
DOIOpen Access PDFOpenAlex
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The Growth of Artificial Jewellery in Indian Market: A case of Artjewellery by Ananta by ASRC Group — Savya Manchanda · INTERANTIONAL JOURNAL OF SCIENTIFIC RESEARCH IN ENGINEERING AND MANAGEMENT (2025) | TGRS Research Map | TGRS