Research on the development and application of an interactive AI-based power supply system

With the rapid evolution of digital technologies, the application of artificial intelligence (AI) in power systems has become increasingly critical to addressing the growing complexity and dynamic demands of modern energy markets. Traditional power marketing models are no longer sufficient to meet the need for real-time interaction, intelligent service delivery, and seamless collaboration among stakeholders. This study aims to develop an AI-powered, interactive power supply system to transform marketing processes and enhance service capabilities. Leveraging a co-innovation strategy—"AI+power marketing"—the proposed system integrates multimodal interaction, real-time voice communication, and intelligent solution generation, enabling dynamic engagement between users and service providers. The research employs advanced AI algorithms to optimize interaction design, improve solution accuracy, and streamline digital marketing workflows. Results from simulations and real-world applications demonstrate significant improvements in user-centric service quality, operational efficiency, and the digitalization of power marketing. These findings highlight the effectiveness of AI-based approaches in fostering intelligent transformation within the energy sector, offering a scalable framework for future advancements in power system marketing and services.