Prospects for the development of social entrepreneurship in Ukraine taking into account the experience of the European Union

The paper is devoted to the study of the essence and development of social entrepreneurship as a tool for solving social, environmental and cultural problems through a combination of business approaches and social responsibility. Social entrepreneurship, focused on overcoming social inequality, supporting vulnerable groups, introducing innovations and ensuring sustainable development, is becoming an important element of the modern business environment. The paper emphasizes that the concept of social entrepreneurship remains insufficiently researched, especially in the context of practical implementation. The authors analyze different approaches to defining this term, offering their own understanding of social entrepreneurship as an activity that combines elements of traditional business with a social mission. The main characteristics are orientation towards solving socially important problems, financial self-sufficiency, transparency and the use of innovative approaches. Special attention is paid to the experience of the European Union, where social enterprises are drivers of change in many areas, such as ecology, education, integration of vulnerable groups and community development. Examples of successful social enterprises in the EU are given, demonstrating how innovative business models contribute to solving social challenges and creating jobs. Characteristic features are the priority of social goals, limited profit distribution and democratic governance. For Ukraine, where social entrepreneurship is at the stage of formation, it is important to borrow the best practices of the EU. The paper offers recommendations for the development of this sector: creating a favorable legislative environment, financial support through grants, crowdfunding and social bonds, popularizing social entrepreneurship through education and training, developing innovations, partnerships and regional initiatives. Social entrepreneurship in Ukraine has significant potential for solving local and global problems, promoting economic development, environmental sustainability and social cohesion. Integration of European experience, support for legislative initiatives and financial mechanisms can activate this sector, ensuring sustainable development of society and improving the quality of life of the population.