‘The Matrix Now’: Liveness and artisanal labour

Free Your Mind was a dance adaptation of film The Matrix , positioned as a response to current anxieties and excitement around artificial intelligence. Here I offer the aesthetic context of a range of post-cinematic live performances. Theoretical contexts are from film theory and studies of contemporary labour. By contrasting explorations of contemporary screen-based labour and consumption with the visible, physical work of live performers emphasized in the show, this article is intended to show how live performance can be offered as a luxury to audiences more accustomed to screens. The article also includes reflections on what this means for culture more broadly.

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Publication Details

Journal
Luxury Studies The In Pursuit of Luxury Journal
Published
2024-09-01
DOI
https://doi.org/10.1386/ipol_00033_1
Primary Topic
Fashion and Cultural Textiles
Type
article
Field-Weighted Citation Impact
0.00
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article

‘The Matrix Now’: Liveness and artisanal labour

Richard Whitby
Luxury Studies The In Pursuit of Luxury Journal
Fashion and Cultural Textiles
article

‘The Matrix Now’: Liveness and artisanal labour

Richard Whitby
article en

Abstract

Free Your Mind was a dance adaptation of film The Matrix , positioned as a response to current anxieties and excitement around artificial intelligence. Here I offer the aesthetic context of a range of post-cinematic live performances. Theoretical contexts are from film theory and studies of contemporary labour. By contrasting explorations of contemporary screen-based labour and consumption with the visible, physical work of live performers emphasized in the show, this article is intended to show how live performance can be offered as a luxury to audiences more accustomed to screens. The article also includes reflections on what this means for culture more broadly.

Luxury Studies The In Pursuit of Luxury JournalVol. 3(2)
Ravensbourne University London (GB)
Openalex Percentile: Top 65%
Fashion and Cultural Textiles
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