The application and analysis of big data technology in the field of smart tourism

As one of the representative technologies of modern digital technology, big data technology plays an important role in data processing, analysis, collection and storage. In the process of tourism development, if we want to realise smart tourism, then the development and utilisation of data information is essential. Especially in the use of big data technology to build various smart tourism platforms, the effect of big data technology is very important. In addition, the application of big data technology in the field of smart tourism also includes the provision of accurate and timely tourist information, such as location, number of visitors, ticket purchase, etc. The application of big data technology also helps smart tourism managers and staff in the decision-making, ensuring that tourists get high-quality, high-efficiency, and human-orientated tourism services. This also increases the scenic spots, tourism value of the scenic spots, and economic benefits.