Intersectional analysis of visual generative AI: the case of stable diffusion
Since 2022, Visual Generative AI (vGenAI) tools have experienced rapid adoption and garnered widespread acclaim for their ability to produce high-quality images with convincing photorealistic representations. These technologies mirror society's prevailing visual politics in a mediated form, and actively contribute to the perpetuation of deeply ingrained assumptions, categories, values, and aesthetic representations. In this paper, we critically analyze Stable Diffusion (SD), a widely used open-source vGenAI tool, through visual and intersectional analysis. Our analysis covers; <i>(1) the aesthetics of the AI-generated visual material, (2) the institutional contexts in which these images are situated and produced, and (3) the intersections between power systems such as racism, colonialism, and capitalism</i>-which are both reflected and perpetuated through the visual aesthetics. Our visual analysis of 180 SD-generated images deliberately sought to produce representations along different lines of privilege and disadvantage-such as wealth/poverty or citizen/immigrant-drawing from feminist science and technology studies, visual media studies, and intersectional critical theory. We demonstrate how imagery produced through SD perpetuates pre-existing power systems such as sexism, racism, heteronormativity, and ableism, and assumes a default individual as white, able-bodied, and masculine-presenting. Furthermore, we problematize the hegemonic cultural values in the imagery that can be traced to the institutional context of these tools, particularly in the tendency towards Euro- and North America-centric cultural representations. Finally, we find that the power systems around SD result in the continual reproduction of harmful and violent imagery through technology, challenging the oft-underlying notion that vGenAI is culturally and aesthetically neutral. Based on the harms identified through our qualitative, interpretative analysis, we bring forth a reparative and social justice-oriented approach to vGenAI-including the need for acknowledging and rendering visible the cultural-aesthetic politics of this technology and engaging in reparative approaches that aim to symbolically and materially mend injustices enacted against social groups.
Authors
- Helen Pallett (ORCID: https://orcid.org/0000-0001-5014-6356)
- Petra Jääskeläinen (ORCID: https://orcid.org/0000-0002-0028-9030)
- Cecilia Åsberg (ORCID: https://orcid.org/0000-0001-7794-3806)
- Nickhil Kumar Sharma (ORCID: https://orcid.org/0000-0003-0549-2510)
Institutions
- Linköping University (SE)
- University of East Anglia (GB)
- Norwich Research Park (GB)
- Department of Biotechnology (IN)
- KTH Royal Institute of Technology (SE)
Publication Details
- Journal
- AI & Society
- Published
- 2025-03-17
- DOI
- https://doi.org/10.1007/s00146-025-02207-y
- Citations
- 4
- Primary Topic
- Ethics and Social Impacts of AI
- Type
- article
- Field-Weighted Citation Impact
- 9.46
Funders
- Kungliga Tekniska Högskolan
- Marcus och Amalia Wallenbergs minnesfond
- H2020 European Research Council