A UNIQUE PERSPECTIVE ON ROGERS' DIFFUSION OF INNOVATIONS THEORY THROUGH THE LENS OF THE “HER” MOVIE

This article explores the relationship between artificial intelligence (AI) philosophy and the theory of innovation adoption in the context of rapidly advancing AI technology. The increasing global investments and societal impact of AI underscore the need to understand its philosophical dimensions and societal acceptance. The article begins by examining John Searle's critique of "Strong AI" and fundamental AI philosophy topics, including the relationship between thinking and computation, emotional intelligence, and creativity. It evaluates AI's pursuit of understanding the human mind and consciousness. Rogers' Theory of Innovation Adoption is used to explain societal acceptance of AI technology. The use of AI in cinema not only reflects technological advancement but also encourages philosophical debates. The article shows the interaction of AI philosophy with other disciplines such as philosophy of mind, cognitive sciences, ethics, epistemology, semiotics, aesthetics, and cinema theory. The paper inspects the influence of AI on cinema, its role in societal acceptance, and uses Rogers' theory for framing. The work intends to contribute to the effective management of technological and social change, and also to direct further research in this domain.

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Publication Details

Journal
Uluslararası Halkla İlişkiler ve Reklam Çalışmaları Dergisi
Published
2025-03-17
DOI
https://doi.org/10.61766/hire.1606133
Primary Topic
Innovation Diffusion and Forecasting
Type
article
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article

A UNIQUE PERSPECTIVE ON ROGERS' DIFFUSION OF INNOVATIONS THEORY THROUGH THE LENS OF THE “HER” MOVIE

Arzan Dilek Bozkurt
Uluslararası Halkla İlişkiler ve Reklam Çalışmaları Dergisi
Innovation Diffusion and Forecasting
article

A UNIQUE PERSPECTIVE ON ROGERS' DIFFUSION OF INNOVATIONS THEORY THROUGH THE LENS OF THE “HER” MOVIE

Arzan Dilek Bozkurt
article en

Abstract

This article explores the relationship between artificial intelligence (AI) philosophy and the theory of innovation adoption in the context of rapidly advancing AI technology. The increasing global investments and societal impact of AI underscore the need to understand its philosophical dimensions and societal acceptance. The article begins by examining John Searle's critique of "Strong AI" and fundamental AI philosophy topics, including the relationship between thinking and computation, emotional intelligence, and creativity. It evaluates AI's pursuit of understanding the human mind and consciousness. Rogers' Theory of Innovation Adoption is used to explain societal acceptance of AI technology. The use of AI in cinema not only reflects technological advancement but also encourages philosophical debates. The article shows the interaction of AI philosophy with other disciplines such as philosophy of mind, cognitive sciences, ethics, epistemology, semiotics, aesthetics, and cinema theory. The paper inspects the influence of AI on cinema, its role in societal acceptance, and uses Rogers' theory for framing. The work intends to contribute to the effective management of technological and social change, and also to direct further research in this domain.

Uluslararası Halkla İlişkiler ve Reklam Çalışmaları DergisiVol. 8(1)
Istanbul Commerce University (TR)
Openalex Percentile: Top 95%
Innovation Diffusion and Forecasting
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A UNIQUE PERSPECTIVE ON ROGERS' DIFFUSION OF INNOVATIONS THEORY THROUGH THE LENS OF THE “HER” MOVIE — Arzan Dilek Bozkurt · Uluslararası Halkla İlişkiler ve Reklam Çalışmaları Dergisi (2025) | TGRS Research Map | TGRS