Journalists, Emotions, and the Introduction of Generative AI Chatbots: A Large-Scale Analysis of Tweets Before and After the Launch of ChatGPT

As part of a broader look at the impact of generative AI, this study investigated the emotional responses of journalists to the release of ChatGPT at the time of its launch. By analyzing nearly 1 million Tweets from journalists at major US news outlets, we tracked changes in emotion, tone, and sentiment before and after the introduction of ChatGPT in November 2022. Using various computational and natural language processing techniques to measure emotional shifts in response to ChatGPT’s release, we found an increase in positive emotion and a more favorable tone post-launch, suggesting initial optimism toward AI’s potential. This research underscores the pivotal role of journalists as interpreters of technological innovation and disruption, highlighting how their emotional reactions may shape public narratives around emerging technologies. The study contributes to understanding the intersection of journalism, emotion, and AI, offering insights into the broader societal impact of generative AI tools.

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Publication Details

Journal
Social Media + Society
Published
2025-01-01
DOI
https://doi.org/10.1177/20563051251325597
Citations
7
Primary Topic
Mental Health via Writing
Type
article
Field-Weighted Citation Impact
17.07
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article

Journalists, Emotions, and the Introduction of Generative AI Chatbots: A Large-Scale Analysis of Tweets Before and After the Launch of ChatGPT

Jon Benedik Bunquin, David M. Markowitz, Seth C. Lewis
7 citations
Social Media + Society
Mental Health via Writing
17.07
article

Journalists, Emotions, and the Introduction of Generative AI Chatbots: A Large-Scale Analysis of Tweets Before and After the Launch of ChatGPT

Jon Benedik Bunquin, David M. Markowitz, Seth C. Lewis
article en
7 citations

Abstract

As part of a broader look at the impact of generative AI, this study investigated the emotional responses of journalists to the release of ChatGPT at the time of its launch. By analyzing nearly 1 million Tweets from journalists at major US news outlets, we tracked changes in emotion, tone, and sentiment before and after the introduction of ChatGPT in November 2022. Using various computational and natural language processing techniques to measure emotional shifts in response to ChatGPT’s release, we found an increase in positive emotion and a more favorable tone post-launch, suggesting initial optimism toward AI’s potential. This research underscores the pivotal role of journalists as interpreters of technological innovation and disruption, highlighting how their emotional reactions may shape public narratives around emerging technologies. The study contributes to understanding the intersection of journalism, emotion, and AI, offering insights into the broader societal impact of generative AI tools.

Social Media + SocietyVol. 11(1)
University of the Philippines System (PH), University of Oregon (US), Michigan State University (US)
Openalex Percentile: Top 1%
Mental Health via Writing
17.07
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Journalists, Emotions, and the Introduction of Generative AI Chatbots: A Large-Scale Analysis of Tweets Before and After the Launch of ChatGPT — Jon Benedik Bunquin, David M. Markowitz, et al. · Social Media + Society (2025) | TGRS Research Map | TGRS