AN EXPLORATION OF THE IMPACT OF ARTIFICIAL INTELLIGENCE ON THE DIGITAL TRANSFORMATION OF HUMAN RESOURCE MANAGEMENT WITHIN THE FRAMEWORK INDUSTRY 4.0.

Artificial Intelligence (AI) is creating big opportunities in the workplace, especially with the combination of AI and the Internet of Things (IoT), which is leading to advancements in robotics. This is known as industry 4.0, and it promises to bring precision, efficiency, and flexibility to businesses. However, to implement Industry 4.0, companies need to make a lot of changes, including changes to their Human Resources (HR) functions. In the new era, HR becomes even more important and can give a company a competitive edge. HR needs to be more adaptable and proactive in order to meet the challenges and demands of Industry 4.0. This study looks at how AI can improve HR practices in the context of Industry 4.0. It focuses on five key areas where AI can be applied in HR: Recruitment and Talent Acquisition, Employee Onboarding and Training, Performance Management, Employee Engagement and Retention, and HR Analytics and Reporting. The study also examined three aspects of HR readiness. Technological Readiness, Organizational Readiness, and Individual Readiness. The results show that AI has the potential to significantly enhance HR capabilities and improve the overall effectiveness of HR functions in Industry 4.0.