An approach stimulating the competitiveness and sustainable development of academic institutions implementation and results

The article presents a methodical approach aimed at stimulating career development and improving the quality of life of scientists and employees in an academic environment. For this purpose, an author’s concept was built for the integration of representatives of interested parties in the definition of problem areas, the development of measures and solutions supporting working conditions and career development. The testing was carried out in real conditions in 2024 at Ruse University „Angel Kanchev“. The results of the fieldwork are divided into five thematic directions and support: improving the conditions for career and personal development of those employed in an academic environment; increasing social responsibility towards employees and society on the part of universities, adapting to modern requirements and guidelines of strategic documents at the national and European level, stimulating the competitiveness and sustainable development of academic institutions.