THE IMPACT OF E-BANKING ON CUSTOMER SATISFACTION AMONG YOUTH(WITH SPECIAL REFERENCE TO BHOPAL CITY)

This research showcases the relationship between e-banking services and the satisfaction that young adults gain from them. The conclusion suggests that the key factors influencing satisfaction levels are ease of use, security, accessibility, reliability, and responsiveness. By critically analysing all these factors banks can improve their services which will lead to an increase in customer reach and can pace up in a competitive digital landscape.