Charting Sustainable Pathways: Understanding Private and Public State Universities’ Role in Generation Z’s Study Abroad Choices Through MCDA and SEM-ANN

This study examines how sustainability influences Generation Z's choices in study abroad programs, including Student Exchange, Work and Study, and Language Immersion Programs. Using Multi-Criteria Decision Analysis (MCDA) and the Technique for Order of Preference by Similarity to Ideal Solution (TOPSIS), researchers evaluated factors like program duration, specialization, cost, financial aid, research opportunities, and quality.