When Does Visual Prompting Outperform Linear Probing for Vision-Language Models? A Likelihood Perspective

Adapting pre-trained models to new tasks can exhibit varying effectiveness across datasets. Visual prompting, a state-of-the-art parameter-efficient transfer learning method, can significantly improve the performance of out-of-distribution tasks. On the other hand, linear probing, a standard transfer learning method, can sometimes become the best approach. We propose a log-likelihood ratio (LLR) approach to analyze the comparative benefits of visual prompting and linear probing. By employing the LLR score alongside resource-efficient visual prompts approximations, our cost-effective measure attains up to a 100-fold reduction in run time compared to full training, while achieving prediction accuracies up to 91%. The source code is available at VP-LLR.