Integrating Accessibility Features and Usability Testing for Inclusive Web Design

This study examines the intersection of accessibility, usability, and inclusive design in web development, focusing on accommodating users with color blindness. Utilizing principles from User Interface (UI) and User Experience (UX) design, the research highlights the significance of intuitive, high-contrast, and user-friendly interfaces that align with the Web Content Accessibility Guidelines (WCAG). The experimental design involved a usability evaluation of a colorblind-friendly e-commerce website, testing the success rate and time-based efficiency with a total of 10 respondents who have varying degrees of color blindness. Results demonstrated a 94.44% success rate and efficient task completion times, showcasing the effectiveness of high-contrast color schemes, adaptive layouts, and user-centric design elements. Recommendations for improvement emphasize the use of strategic animations, clear call-to-action elements, labeled color swatches, and accessible error indicators. This approach promotes inclusivity by facilitating the effective access and navigation of digital content for individuals with visual impairments. The findings advocate for web developers to integrate accessibility-focused strategies, ensuring equitable digital experiences across diverse user groups. Future research should expand the scope to encompass broader demographics and disabilities, advancing inclusive web design practices.