Betweenness Centrality on Public Opinion in the 2024 Indonesia Presidential Election Discussion on YouTube

This research implements betweenness centrality in social media, especially YouTube. This research focuses on analyzing the most influential users in shaping public opinion based on interactions through comments and likes in the YouTube video “Anis vs Prabowo vs Ganjar - Epic Rap Battle of Presidency 2024”. The betweenness centrality method connects various parts of the network, positioning influential nodes as centers. A node has a high betweenness centrality value when the node functions as the main path where other nodes interact. The results of this research showed that the most influential user in shaping public opinion on YouTube video is a User_5670_with 93.00 betweenness centrality value.