Assessing the educational impact and quality of medical microvideos on TikTok: the case of Latin America
TikTok's engagement metrics amplify popular medical microvideos among Spanish-speaking users but do not reliably reflect educational quality, raising concerns about misinformation. 'Favorites' may serve as a more accurate indicator of perceived informational value. Standardized assessment tools should incorporate both engagement and quality metrics to improve content reliability and accessibility to evidence-based medical information.
Authors
- Juan S. Izquierdo‐Condoy (ORCID: https://orcid.org/0000-0002-1178-0546)
- Esteban Ortiz‐Prado (ORCID: https://orcid.org/0000-0002-1895-7498)
- Valentina Loaiza-Guevara (ORCID: https://orcid.org/0000-0002-4270-2655)
- Melizza Mosquera-Quiñónez
- Marlon Arias-Intriago (ORCID: https://orcid.org/0009-0002-3717-383X)
- Felix Munoz
- Mariana Jiménez-Ascanio
Institutions
- Pontificia Universidad Javeriana (CO)
- Institución Universitaria Visión de las Américas (CO)
Publication Details
- Journal
- Medical Education Online
- Published
- 2025-03-08
- DOI
- https://doi.org/10.1080/10872981.2025.2474129
- Citations
- 10
- Primary Topic
- Mobile Health and mHealth Applications
- Type
- article
- Field-Weighted Citation Impact
- 28.15