Techniques and artistic features of AI-generated designs between uniqueness and subjectivity

Technology is considered an aesthetic creative feature, and new artistic trends have emerged that depend on the use of modern technology using computer tools in the field of visual arts in general and design in particular. We find the control of artificial intelligence over public discourse recently, and in the current digital age, artificial intelligence (AI) has become an integral part of many fields, including art and design. With the development of AI technology, it has become possible to use complex algorithms to create innovative artistic designs. Despite the recent interest, AI has been present in our computing systems for decades. Google search is a form of AI and autocorrect and spell-checking are also AI. AI is the simulation of human intelligence processes by machines, especially computer systems. This study aims to explore the methodological and artistic characteristics of AI-generated designs, with a focus on the uniqueness and subjectivity of these designs. Through practical experiments, a set of designs will be created using three different AI platforms, using the same phrases for different topics. These designs will be analyzed and compared to extract patterns that distinguish each platform. This research attempts to answer an important question: Can AI have a specific artistic style? What are the factors that influence this style? The importance of this research comes from the need for a deeper understanding of how artificial intelligence works in the field of design, and how these technologies can be used effectively to achieve innovative artistic results.