Reinventing and reimagining umbrellas in Kerala – an epic showdown

Research methodology Data is gathered from published sources, informal chats with umbrella buyers and sellers in Alleppey and social media posts.

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Publication Details

Journal
The CASE Journal
Published
2025-03-04
DOI
https://doi.org/10.1108/tcj-10-2024-0288
Primary Topic
Social and Economic Development in India
Type
article
Field-Weighted Citation Impact
0.00
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article

Reinventing and reimagining umbrellas in Kerala – an epic showdown

Prageetha G Raju
The CASE Journal
Social and Economic Development in India
article

Reinventing and reimagining umbrellas in Kerala – an epic showdown

Prageetha G Raju
article en

Abstract

Research methodology Data is gathered from published sources, informal chats with umbrella buyers and sellers in Alleppey and social media posts.

The CASE JournalVol. 21(5)
Rainbow Children's Hospital (IN)
Openalex Percentile: Top 95%
Social and Economic Development in India
DOISourceOpenAlex
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Reinventing and reimagining umbrellas in Kerala – an epic showdown — Prageetha G Raju · The CASE Journal (2025) | TGRS Research Map | TGRS