Evaluasi Kinerja Marketing Menggunakan Metode Simple Additive Weighting (SAW) Berbasis WEB pada PT. XYZ Group

XYZ Group is an independent property consulting company that provides services ranging from consulting services to running an effective, efficient and professional sales system with a mission in the field of housing sales. The core problem that exists is that the employee assessment process is still conventional so it takes a long time and there is no system and application that supports the employee assessment process. The methodology used in this research is: Observation Methodology, Interview Methodology, Literature Methodology. The software development used is the RAD method, in this method there are three stages, namely: Requirements Planning, RAD design workshop, Implementation. In designing the decision support system at PT.XYZ Group using the Rapid Application Development (RAD) method. After the system has been analyzed and designed in detail, the next stage that will be carried out is the system implementation stage in the form of implementing a decision support system at PT.XYZ Group which is ready to be used. The aim of the system design concept that has been prepared is so that if an error occurs in the system it can be corrected again. This Decision Support System can make it easier for the company to determine the best marketing person who will fill the position being promoted. The Decision Support System is able to provide alternatives in determining the best marketing using the Simple Additive Weighting (SAW) method. The output from this Decision Support System can sort employee rankings from highest to lowest, as well as print reports on the best marketing results.

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Publication Details

Journal
Journal of Information System Informatics and Computing
Published
2024-12-24
DOI
https://doi.org/10.52362/jisicom.v8i2.1660
Primary Topic
Management and Optimization Techniques
Type
article
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article

Evaluasi Kinerja Marketing Menggunakan Metode Simple Additive Weighting (SAW) Berbasis WEB pada PT. XYZ Group

Andy Achmad Hendharsetiawan, Aida Fitriyani, Hendarman Lubis
Journal of Information System Informatics and Computing
Management and Optimization Techniques
article

Evaluasi Kinerja Marketing Menggunakan Metode Simple Additive Weighting (SAW) Berbasis WEB pada PT. XYZ Group

Andy Achmad Hendharsetiawan, Aida Fitriyani, Hendarman Lubis
article en

Abstract

XYZ Group is an independent property consulting company that provides services ranging from consulting services to running an effective, efficient and professional sales system with a mission in the field of housing sales. The core problem that exists is that the employee assessment process is still conventional so it takes a long time and there is no system and application that supports the employee assessment process. The methodology used in this research is: Observation Methodology, Interview Methodology, Literature Methodology. The software development used is the RAD method, in this method there are three stages, namely: Requirements Planning, RAD design workshop, Implementation. In designing the decision support system at PT.XYZ Group using the Rapid Application Development (RAD) method. After the system has been analyzed and designed in detail, the next stage that will be carried out is the system implementation stage in the form of implementing a decision support system at PT.XYZ Group which is ready to be used. The aim of the system design concept that has been prepared is so that if an error occurs in the system it can be corrected again. This Decision Support System can make it easier for the company to determine the best marketing person who will fill the position being promoted. The Decision Support System is able to provide alternatives in determining the best marketing using the Simple Additive Weighting (SAW) method. The output from this Decision Support System can sort employee rankings from highest to lowest, as well as print reports on the best marketing results.

Journal of Information System Informatics and ComputingVol. 8(2)
Universitas Bhayangkara Jakarta Raya (ID)
Openalex Percentile: Top 52%
Management and Optimization Techniques
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Evaluasi Kinerja Marketing Menggunakan Metode Simple Additive Weighting (SAW) Berbasis WEB pada PT. XYZ Group — Andy Achmad Hendharsetiawan, Aida Fitriyani, et al. · Journal of Information System Informatics and Computing (2024) | TGRS Research Map | TGRS