Leveraging Media Monitoring to Inform Targeted Health Communications for Adolescents, Older Adults, and LGBTQ+ People
Media monitoring provides essential insights that can improve public health messaging by identifying trending mental health discussions and sentiments. By acknowledging and addressing the specific needs and challenges of specific population groups, public health communicators can develop more effective strategies that not only highlight problems but also offer clear, actionable solutions to promote better mental health outcomes and support. This approach is crucial for adapting health communications to the evolving landscape of media and public discourse, ensuring that messages are both relevant and supportive.
Authors
- Brian C. Castrucci (ORCID: https://orcid.org/0000-0002-4117-2832)
- Erika Bonnevie (ORCID: https://orcid.org/0000-0001-8068-5123)
- Joe Smyser
- Sierra Smith (ORCID: https://orcid.org/0000-0002-0120-8765)
- M. M. Kapur
Institutions
- Smith Family (AU)
Publication Details
- Journal
- Journal of Public Health Management and Practice
- Published
- 2025-02-28
- DOI
- https://doi.org/10.1097/phh.0000000000002132
- Primary Topic
- Smoking Behavior and Cessation
- Type
- article
- Field-Weighted Citation Impact
- 0.00