Can Marketing Save the Planet?: 101 Practical Ways to Use Sustainable Marketing as a Force for Good

Book review on Can Marketing Save the Planet?: 101 Practical Ways to Use Sustainable Marketing as a Force for Good.

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Publication Details

Journal
DBS Applied Research and Theory Journal
Published
2025-02-28
DOI
https://doi.org/10.22375/dbs.v2i1.141
Primary Topic
Business Strategies and Innovation
Type
article
Field-Weighted Citation Impact
0.00
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article

Can Marketing Save the Planet?: 101 Practical Ways to Use Sustainable Marketing as a Force for Good

J. A. Tully
DBS Applied Research and Theory Journal
Business Strategies and Innovation
article

Can Marketing Save the Planet?: 101 Practical Ways to Use Sustainable Marketing as a Force for Good

J. A. Tully
article en

Abstract

Book review on Can Marketing Save the Planet?: 101 Practical Ways to Use Sustainable Marketing as a Force for Good.

DBS Applied Research and Theory JournalVol. 2
Marymount University (US)
Openalex Percentile: Top 95%
Business Strategies and Innovation
DOIOpen Access PDFOpenAlex
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Can Marketing Save the Planet?: 101 Practical Ways to Use Sustainable Marketing as a Force for Good — J. A. Tully · DBS Applied Research and Theory Journal (2025) | TGRS Research Map | TGRS