Digital Technology Knowledge Transfer Enablers Amongst End-Users in Architecture, Engineering, and Construction Organisations: New Zealand Insights

The architecture, engineering, and construction (AEC) sectors are constantly evolving, and the effective adoption and use of digital technologies are critical for improving project outcomes, enhancing productivity, and fostering innovation. This study aims to identify and analyse the key factors that enable effective knowledge transfer among digital technology end-users in the AEC industry. The study’s theoretical framework is a modified version of the technology acceptance model (TAM). It investigates six knowledge transfer enablers, including ease of use, perceived usefulness, training and support, self-efficacy, and mastery goal orientation. The study also examines the mediating roles of transfer motivation in the relationship between these enablers and knowledge transfer effectiveness. A quantitative research methodology was employed to conduct the research, using partial least squares structural equation modelling (PLS-SEM) to analyse data collected from 85 construction practitioners through an online survey. The study reveals that there are significant positive relationships between the knowledge transfer enablers and the effectiveness of knowledge transfer, with transfer motivation playing a crucial mediating role. Self-efficacy is the single most important driver of digital technology (DT) knowledge transfer, while supervisory support has a marginal role. Mastery goal orientation increases an employee’s knowledge transfer motivations; therefore, challenging working environments have a positive influence on DT knowledge transfer. These results contribute to the theoretical understanding of knowledge transfer in the context of digital technology use in AEC organisations. The study provides practical insights for managers and policymakers on creating an environment that facilitates effective knowledge transfer, emphasising the need for supportive organisational cultures, adequate training, and the development of user-friendly and compatible technologies. It further highlights the importance of motivating end-users to participate in knowledge transfer processes and suggests strategies to enhance motivation, leading to the successful adoption and utilisation of digital technologies in the AEC industry.