The Influence of Emotional Intelligence and Lifestyle on Financial Management of Generation Z in Bandar Lampung

The rapid changes in modern times, both positive and negative, significantly affect how individuals manage their finances. This research aims to analyze the influence of emotional intelligence and lifestyle on the financial management of Generation Z in Bandar Lampung. This research uses a quantitative method focusing on Generation Z as the population, with a sample size of 100 respondents selected using the purposive sampling method based on the Lemeshow formula. The research data was analyzed using various statistical methods, including validity and reliability tests, classical assumption tests, descriptive analysis, multiple linear regression analysis, t-tests, F-tests, and coefficient of determination. The t-test results show that emotional intelligence and lifestyle have a significant effect on financial management. The F-test further confirms that emotional intelligence and lifestyle simultaneously affect financial management. These findings highlight that individuals with high emotional intelligence are better able to manage their finances effectively, and financial management improves as lifestyle moderation increases. This research has implications for fostering emotional intelligence and adopting a more prudent lifestyle to improve financial management. It is recommended that Generation Z focus on prioritizing needs over wants to achieve better financial stability.