Enhancing UI/UX Design for Children's Educational Gaming Platforms: An Integrated Multicriteria Decision Making Framework

This study aims to enhance the User Interface (UI) and User Experience (UX) design of children's educational gaming platforms by identifying key influential factors and providing actionable insights. Recognizing the importance of digital learning tools, the research employs an Integrated Multicriteria Decision Making Framework, utilizing the Spherical Fuzzy Analytical Hierarchy process to calculate factor weights and Interpretive Structural Modelling (ISM) to unravel complex interrelationships. The findings highlight the critical importance of age-appropriate content (weight 0.139) tailored to children's cognitive abilities and developmental stages, alongside crucial components like visual design (weight 0.102), and educational content (weight 0.101). MICMAC (Matrice d'impacts croisés multiplication appliquée á un classment) analysis is carried out to classify factors into autonomous, dependent, linkage, and driving groups. Practical implications emphasize cross-platform compatibility, background score optimization, and improvements in interactivity, accessibility, safety, privacy, engagement, and feedback mechanisms. The study offers valuable insights and actionable recommendations to enhance UI/UX design, creating immersive and impactful learning experiences tailored to young users. By integrating multiple decision-making methods, the research presents a novel, structured approach to comprehensively analyze and prioritize UI/UX factors, contributing to the discourse on optimizing digital learning environments for children.