Getting Phygital: Exploring The Perception Of Phygital Shopping Experiences In France Through Online Reviews
Danielle Lecointre-Erickson, Safaa Adil, Sourou Méatchi, Koffi Selom Agbokanzo, M. Laeeq Khan, Mirna Bassily
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Abstract
No abstract available for this paper.
Publication Tag
SPIRE - Sciences Po Institutional REpository
Institutions
Université catholique de l'ouest (FR), Laboratoire d'Economie et de Management de Nantes Atlantique, Université d'Angers (FR), ESSCA School of Management (FR)