Russia twenty-first century challenges: how do we increase the frequency and the duration of breastfeeding?

Authors present an analysis of the prevalence of the best type of infant nutrition, breastfeeding, both Worldwide and in Russia. In spite of over 40 years of implementation of breastfeeding support measures developed by the WHO/UNICEF, the provision of infants with breastfeeding remains unsatisfactory in many countries of the World including Russia. Authors outline possible reasons for this situation, substantiate promising strategies for increasing the effectiveness of measures aimed at increasing the frequency and the duration of infant breastfeeding and propose a few specific directions for increasing the effectiveness of breastfeeding support strategies for further discussion by the medical community opinion leaders, decision-makers.