Ethical Considerations and Applications of AI-Generated Content in Communication and Media Studies in Nigeria

Artificial intelligence (AI) and automated technologies have made great inroads into tertiary education across the globe including Nigeria. Communication and Media Studies is one of the areas where the impact is already being felt as students rely on automated technologies to generate content for their class assignments and projects. With the unbundling of Mass Communication into several departments across university and polytechnic systems in Nigeria, raising ethically minded individuals and professionals across the different dimensions of communication and media studies has been placed in the front burner. AI use has become increasingly compounded by the non-availability of a regulatory framework in Nigeria's educational system. Employing qualitative literature review, this study leans on the Technology Acceptance Model (TAM) as its theoretical framework to expose the use of AI tools and the ethical implications of their use in media studies in Nigeria. The study recommends a paradigm shift in media literacy to include developing technical skills and technologically innovative tools for the detection of AI-generated content.

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Publication Details

Journal
British Journal of Contemporary Education
Published
2025-02-20
DOI
https://doi.org/10.52589/bjce-uweip6rz
Primary Topic
Artificial Intelligence in Law
Type
article
Field-Weighted Citation Impact
0.00
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article

Ethical Considerations and Applications of AI-Generated Content in Communication and Media Studies in Nigeria

Anthony Ogbonna UCHE, A. V. Obiora, F. C. Nwabudike
1 links
British Journal of Contemporary Education
Artificial Intelligence in Law
article

Ethical Considerations and Applications of AI-Generated Content in Communication and Media Studies in Nigeria

Anthony Ogbonna UCHE, A. V. Obiora, F. C. Nwabudike
article en

Abstract

Artificial intelligence (AI) and automated technologies have made great inroads into tertiary education across the globe including Nigeria. Communication and Media Studies is one of the areas where the impact is already being felt as students rely on automated technologies to generate content for their class assignments and projects. With the unbundling of Mass Communication into several departments across university and polytechnic systems in Nigeria, raising ethically minded individuals and professionals across the different dimensions of communication and media studies has been placed in the front burner. AI use has become increasingly compounded by the non-availability of a regulatory framework in Nigeria's educational system. Employing qualitative literature review, this study leans on the Technology Acceptance Model (TAM) as its theoretical framework to expose the use of AI tools and the ethical implications of their use in media studies in Nigeria. The study recommends a paradigm shift in media literacy to include developing technical skills and technologically innovative tools for the detection of AI-generated content.

British Journal of Contemporary EducationVol. 5(1)
Openalex Percentile: Top 97%
Artificial Intelligence in Law
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Ethical Considerations and Applications of AI-Generated Content in Communication and Media Studies in Nigeria — Anthony Ogbonna UCHE, A. V. Obiora, et al. · British Journal of Contemporary Education (2025) | TGRS Research Map | TGRS