Critical Discourse Analysis in Reaction to Türkiye's Bill on the Euthanasia of Stray Animals: Revelations and Inferences

ABSTRACT The phenomenon of animal rights has been a controversial issue i.e. not given proper priority but deserves utmost attention. The present study was designed in response to the increasing need to comprehend the unique being of animals within social boundaries. Besides, considering the ongoing discussions initiated in the varied recent studies as well as the contentious debates held within several up‐to‐date media sources, this study, designed as a single‐site case study, delved into the draft law that has been proposed by the Turkish government on euthanasia of stray animals. The data were obtained from six media platforms signifying three different editorial styles, namely pro‐government, anti‐government, and alternative channels. Three‐dimensional critical discourse analysis model and framing theory were simultaneously utilized to analyze the data. The findings revealed characteristic differences among six different media portals. The pro‐government channels were relatively cautious in reporting the bill whereas the anti‐government channels' agenda was generous in informing the public highly sensitively. Conversely, the alternative media platforms were found to be more neutral in demonstrating their responses to the draft law. Conclusively, case‐specific discoveries, perspectives, reflections, and insights were highlighted, and it was underscored that animals’ fundamental societal role requires more thorough acknowledgment and attention.