Content Analysis of the Portrayal of Prescription Stimulants on TikTok
TikTok users' portrayal of prescription stimulants were predominantly positive, emphasizing improved lifestyles, which may influence medication demand similar to direct-to-consumer advertising, particularly among young women. The depiction of systemic barriers underscores the complexity of accessing treatment, which may disproportionately affect individuals with ADHD and impact treatment adherence, warranting further research into audience reception of this content.
Authors
- Tianze Sun (ORCID: https://orcid.org/0000-0002-3939-9499)
- Stella Seal (ORCID: https://orcid.org/0000-0003-2838-4168)
- Daniel Stjepanović (ORCID: https://orcid.org/0000-0003-4307-423X)
- Benjamin Johnson (ORCID: https://orcid.org/0000-0003-2831-0150)
- Liwen Wu (ORCID: https://orcid.org/0000-0003-1031-7899)
- Gary C.W. Chan (ORCID: https://orcid.org/0000-0001-6241-1145)
- Janni Leung
Institutions
- The University of Queensland (AU)
Publication Details
- Journal
- Journal of Attention Disorders
- Published
- 2025-02-18
- DOI
- https://doi.org/10.1177/10870547251318834
- Citations
- 2
- Primary Topic
- Attention Deficit Hyperactivity Disorder
- Type
- article
- Field-Weighted Citation Impact
- 2.94