Pengaruh Harga, Lokasi, dan Kualitas Produk Terhadap Kepuasan Pengunjung di Ra Premiere Simatupang Jakarta

Hotel Ra Premiere Simatupang is one of those in the capital city of Jakarta. This study aims to determine the Effect of Price, Location, and Quality on the satisfaction of visitors who have come and who come to Hotel Ra Premiere Simatupang. In this study, the author analyzes the Effect of Price, Location and Quality of Services in Ra Premier Simatupang Jakarta. This study used a Quantitative-Descriptive method with an approach using Premier data consisting of interviews with customers or visitors who came to Ra Premiere Simatupang and questionnaires from 100 respondents. With model studies, class assumption tests and multiple linear regration tests. The results of this study show that Variabel independent (Price, Location and Product Quality) Positively Affects Visitor Satisfaction at Ra Premiere Simatupang Hotel.

Authors

Publication Details

Journal
NAWASENA Jurnal Ilmiah Pariwisata
Published
2025-02-03
DOI
https://doi.org/10.56910/nawasena.v4i1.1908
Primary Topic
Consumer Behavior and Marketing Influence
Type
article
Field-Weighted Citation Impact
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article

Pengaruh Harga, Lokasi, dan Kualitas Produk Terhadap Kepuasan Pengunjung di Ra Premiere Simatupang Jakarta

Muammar Daffa Alfariz, Liliana Dewi
NAWASENA Jurnal Ilmiah Pariwisata
Consumer Behavior and Marketing Influence
article

Pengaruh Harga, Lokasi, dan Kualitas Produk Terhadap Kepuasan Pengunjung di Ra Premiere Simatupang Jakarta

Muammar Daffa Alfariz, Liliana Dewi
article en

Abstract

Hotel Ra Premiere Simatupang is one of those in the capital city of Jakarta. This study aims to determine the Effect of Price, Location, and Quality on the satisfaction of visitors who have come and who come to Hotel Ra Premiere Simatupang. In this study, the author analyzes the Effect of Price, Location and Quality of Services in Ra Premier Simatupang Jakarta. This study used a Quantitative-Descriptive method with an approach using Premier data consisting of interviews with customers or visitors who came to Ra Premiere Simatupang and questionnaires from 100 respondents. With model studies, class assumption tests and multiple linear regration tests. The results of this study show that Variabel independent (Price, Location and Product Quality) Positively Affects Visitor Satisfaction at Ra Premiere Simatupang Hotel.

NAWASENA Jurnal Ilmiah PariwisataVol. 4(1)
Openalex Percentile: Top 97%
Consumer Behavior and Marketing Influence
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