The role of artificial intelligence in enhancing economic efficiency and innovation

The European Union (EU) has prominently embraced AI to boost sustainable economic growth and global competitiveness, particularly in manufacturing, healthcare, and finance. AI-driven automation has revolutionized production processes, optimizing resource allocation and efficiency. In healthcare, AI applications have improved diagnostics and personalized therapy, advancing medical research and patient care. In finance, AI algorithms have streamlined operations, strengthened fraud detection, and supported informed decision-making, improving market stability. The adoption of AI within the EU has significantly improved economic efficiency and encouraged innovation, promising productivity gains, improved health outcomes, and optimized financial services. Future efforts should focus on strategic investments in AI research, ethical deployment, and regulatory frameworks to maximize benefits while effectively managing challenges. This abstract summarizes the EU’s progress in AI adoption and its implications for sustainable economic development, positioning AI as a pivotal driver of innovation. In Serbia, AI offers the potential to reduce costs, boost profitability, mitigate risks, and capitalize on business opportunities, facilitating informed decisions that foster sustainable economic growth.