BUILDING A SINGLE CUSTOMER VIEW: DATA ENGINEERING PRINCIPLES AND PRACTICES

This comprehensive article explores the fundamental principles and practices of building Single Customer View (SCV) systems in modern data engineering. The article investigates the critical components, architectural frameworks, and implementation challenges organizations face when creating unified customer profiles. It analyzes the evolution of data integration strategies, quality management approaches, and real-timeSatish Kumar Boddu

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Publication Details

Journal
INTERNATIONAL JOURNAL OF COMPUTER ENGINEERING & TECHNOLOGY
Published
2025-02-12
DOI
https://doi.org/10.34218/ijcet_16_01_206
Primary Topic
Big Data and Business Intelligence
Type
article
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article

BUILDING A SINGLE CUSTOMER VIEW: DATA ENGINEERING PRINCIPLES AND PRACTICES

Satish Kumar Boddu
INTERNATIONAL JOURNAL OF COMPUTER ENGINEERING & TECHNOLOGY
Big Data and Business Intelligence
article

BUILDING A SINGLE CUSTOMER VIEW: DATA ENGINEERING PRINCIPLES AND PRACTICES

Satish Kumar Boddu
article en

Abstract

This comprehensive article explores the fundamental principles and practices of building Single Customer View (SCV) systems in modern data engineering. The article investigates the critical components, architectural frameworks, and implementation challenges organizations face when creating unified customer profiles. It analyzes the evolution of data integration strategies, quality management approaches, and real-timeSatish Kumar Boddu

INTERNATIONAL JOURNAL OF COMPUTER ENGINEERING & TECHNOLOGYVol. 16(1)
Infosys (India) (IN)
Openalex Percentile: Top 97%
Big Data and Business Intelligence
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BUILDING A SINGLE CUSTOMER VIEW: DATA ENGINEERING PRINCIPLES AND PRACTICES — Satish Kumar Boddu · INTERNATIONAL JOURNAL OF COMPUTER ENGINEERING & TECHNOLOGY (2025) | TGRS Research Map | TGRS