“Oh, <i>you’re watching me</i>”: Care workers’ experiences of surveillant assemblages on the platform and in the home

Domestic workers have long been marginalized, even as they are made hypervisible to their employers. This is a process increasingly augmented by digital technologies. These technologies include care platforms, which have increasingly mediated the process of finding employment. This article reports on interviews with in-home childcare workers or “nannies” who shared experiences of scrutiny and surveillance across the labor process, both on and off the platform. This includes background checks, in-person monitoring, hidden cameras, and more. Although these practices might be legitimized as an extension of parental care or benign monitoring, workers’ negative afffects—fear, worry, anger—disrupt this normalization. Their stories make visible harm and hidden burdens from this hybridization of care and control. Through their accounts, a surveillant assemblage comes into view that intensifies uneven visibility regimes and reinstates the racialized and gendered power dynamics that have long defined domestic labor.

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Publication Details

Journal
New Media & Society
Published
2025-02-12
DOI
https://doi.org/10.1177/14614448251315759
Citations
1
Primary Topic
Digital Economy and Work Transformation
Type
article
Field-Weighted Citation Impact
4.20
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article

“Oh, you’re watching me”: Care workers’ experiences of surveillant assemblages on the platform and in the home

Sarah Fox, Hunter Akridge, Alex A. Ahmed, Magally A. Miranda Alcázar
1 citations
New Media & Society
Digital Economy and Work Transformation
4.20
article

“Oh, you’re watching me”: Care workers’ experiences of surveillant assemblages on the platform and in the home

Sarah Fox, Hunter Akridge, Alex A. Ahmed, Magally A. Miranda Alcázar
article en
1 citations

Abstract

Domestic workers have long been marginalized, even as they are made hypervisible to their employers. This is a process increasingly augmented by digital technologies. These technologies include care platforms, which have increasingly mediated the process of finding employment. This article reports on interviews with in-home childcare workers or “nannies” who shared experiences of scrutiny and surveillance across the labor process, both on and off the platform. This includes background checks, in-person monitoring, hidden cameras, and more. Although these practices might be legitimized as an extension of parental care or benign monitoring, workers’ negative afffects—fear, worry, anger—disrupt this normalization. Their stories make visible harm and hidden burdens from this hybridization of care and control. Through their accounts, a surveillant assemblage comes into view that intensifies uneven visibility regimes and reinstates the racialized and gendered power dynamics that have long defined domestic labor.

New Media & Society
University of California, Los Angeles (US), Flex (United States) (US), Princeton University (US), University of Washington (US), Carnegie Mellon University (US)
Openalex Percentile: Top 10%
Digital Economy and Work Transformation
4.20
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