Social environment, low-carbon cognition and low-carbon consumption behaviors of youth groups: evidence from Xizang, China

These findings suggest that engaging young individuals not only fosters environmental awareness but also promotes sustainable consumption, thereby establishing a solid foundation for the protection and enhancement ofour ecological environment. Furthermore, it is essential to disseminate the concept of low-carbon consumerism through various media channels and methodologies. This approach aims to enhance young individuals' understanding of low-carbon principles, guiding them toward more scientifically informed consumption habits while reducing tendencies for blind conformity.