Model for Products Positioning in Emerging Markets: A Case of Resources Seeking Chinese Firms in Nigeria
This is an author's accepted manuscript of an article published by Taylor & Francis in the Journal of African Business on 12/02/2025, available online: https://doi.org/10.1080/15228916.2025.2465111 The accepted manuscript may differ from the final published version.
Authors
- Kareem Folohunso Sani (ORCID: https://orcid.org/0000-0002-8217-2572)
- Ojo Olukayode Iwaloye (ORCID: https://orcid.org/0000-0002-3995-7833)
- Ayantunji Gbadamosi (ORCID: https://orcid.org/0000-0003-2787-6937)
Institutions
- Macau University of Science and Technology (MO)
- University of Wolverhampton (GB)
- University of East London (GB)
Publication Details
- Journal
- Journal of African Business
- Published
- 2025-02-12
- DOI
- https://doi.org/10.1080/15228916.2025.2465111
- Citations
- 1
- Primary Topic
- International Business and FDI
- Type
- article
- Field-Weighted Citation Impact
- 2.23